Our mission 

At Norrøna Hvitserk Adventure we consider ourselves a part of nature. Without it, there would be no us. We love what we do and want to be able to do it for a long time, and this is why we aim to build a sustainable tourism industry. We commit ourselves to minimize all negative effects on the natural and social environment, enhancing economic wellbeing, and creating sustainability awareness among our stakeholders.

Engaged member of Travelife

We are working actively with sustainability and want to be transparent about our processes. We are proud to inform our customers that we are an engaged member of Travelife for Tour Operator & Travel Agents. Travelife is an internationally recognized, GSTC-Global Sustainable Tourism Council accredited training, management, and certification program for sustainability in Tourism.

Travelife is a three-stage certification program for tour operators and travel agents: (1) Travelife Engaged; (2) Travelife Partner (3) Travelife Certified. We are at stage 1 – Travelife Engaged. We are working to move forward to stage 2 – Travelife Partner. To reach the Travelife Partner, we must meet the standards of 100 sustainability criteria that can be grouped into five key areas: Office operations; Product development; Working with suppliers; Customers relations, and destinations.

Our work 

Our work has just begun and there are more exciting things to come. Along with working towards the goal of Travelife Certified we are working with our sustainability policy, our roadmap for 2029, improving already existing trips, and developing new and more sustainable trips. All this will be published here as we go. We are so excited about working with this and will keep you updated on our continuous work going forward! Do you have any questions regarding our work with sustainability? Feel free to contact us at 

Photo by Prometheus Design