Privacy policy

This Privacy Policy explains how Norrøna Adventure NOR process your personal information, how and for what purpose these are collected when visiting the website adventure.norrona.com/en. This privacy policy complies with EU’s General Data Protection Regulation Act of 2018 and also, the Personal Information Act §19 and §18, 1. section.

The data controller responsible for your personal data at Norrøna Adventure NOR is the general manager. It is voluntary for those who visit the website to provide Norrøna Adventure NOR with personal data when browsing adventure.norrona.com/en and its sub-pages, or when booking various services on the page. We will, however, ask for your voluntary consent to collect or obtain personal data unless otherwise specified.

Catch Media AS is the data processor of Norrøna Adventure NOR, and our supplier of further development of and maintenance on our website. Data collected in relation to site maintenance, are stored and located on servers at SYSE AS (situated in Norway). These servers are operated by Catch Media AS. Only Norrøna Adventure NOR, Catch Media AS and SYSE AS have access to the information collected. A separate data processing agreement between Norrøna Adventure NOR and Catch Media AS governs which information the supplier has access to, and how it is to be processed.

Booking trips

When you sign up to book a trip, you will be asked to register your personal information. This information may be shared with our partners when and if this is necessary to complete the booking of your trip. Your personal information is maintained through a data processing agreement with our partners, which governs how to protect your data on a par with us.

Search

Norrøna Adventure NOR store information about which keywords our users utilize on our website through Google Analytics. The purpose of storing this information is to improve the level of our information and. The usage patterns for search is stored in an aggregated form. Only the keywords are saved, and they cannot be linked to any other information about the users, such as the IP addresses.

Newsletter

If you wish to receive offers and information from us by emails, you can subscribe to our newsletters. In order for us to send the newsletter to the correct person, we have to register the name and email address in our newsletter system. In this system we will also be able to view where and when you open the newsletter, and also the links you click on. We will use this information only to improve our future communication with you. None of the information will be shared with other companies, and it will be deleted immediately if and when you should no longer wish to receive information from us. You can easily unsubscribe via the link at the bottom of our newsletter.

Intercom

On adventure.norrona.com/en you have the option of chatting with us through our Intercom chat solution. Here, we do not ask for any personal information such as name, but you are able to leave your email if you want. Note that we receive your IP address which in some cases may be used to track your identity. Through the chat functionality, we can track your behavior on the site. In addition, your chat history is saved to customize and improve our responses. The information is stored in the programme we utilize, which is provided by www.intercom.com. For more information about how this information is processed, see the Intercoms privacy policy.

Comments

When possible, users can log in with their Facebook accounts to comment on articles and blogs. Your full name, profile picture and a link to the profile can be published with your comment, but this information is not stored at Norrøna Adventure NOR.

Web analytics and cookies

Google Analytics

As an important part of the effort to create a user-friendly website, we look at the user pattern of the visitors to our site. To analyze the information, we use the analysis tool Google Analytics. Google Analytics uses cookies that register the users IP address and provides information about the individual users’ online movements. These statistics provide us with answers to, for example, how many users visit different pages, how long their visits last, which websites they come from and which browsers they are using. None of the cookies gives us access to link information about you as an individual to your movements on the site.

The information collected by Google Analytics is stored on Google servers in the U.S. The information received is subject to the Google Privacy Policy.

An IP address is defined as personal information as it can be traced back to a particular hardware and thus to an individual. Norrøna Adventure NOR uses Google Analytics tracking code that anonymizes the IP address before the information is stored and processed by Google. The stored IP address cannot be used to identify the individual user.

Google tag manager

We are working continuously to improve the user experience on our website by customizing and providing targeted content. For this purpose, we use Google Tag Manager (GTM). GTM is a small code that helps us track user behavior through our website. This information is transferred anonymously into our Google Analytics account.

Facebook pixel

We use Facebook pixel to view user behavior originating from Facebook. This information allows us to measure traffic from Facebook, achieve a higher level of targeted communication through Facebook and measure conversions from Facebook advertisements. The information is not used to identify individuals, but to segment our audience. Through this implementation, Facebook has access to view the pattern of a user who has moved from Facebook onto our site. For more information about how Facebook process and protect this information, please see Facebooks data guidelines.

Delta projects

We use Delta project services to automate advertising and digital campaigns. This service uses anonymous cookies. To read more about Delta Project's service and how to process information collected from our site, see their privacy policy.

Site and service functionality

Cookies are small text files which are transferred and collected from our website, applications or services and stored on your device. We use cookies to help us provide you with a personalized service and to improve our website, application, and services to better your experience. Such cookies may contain language code information when languages are selected by users. Some cookies may contain information supporting the elastic load balancing of the system, to ensure that our users have the best possible experience. For services that require login or search, cookies may be used to ensure that the service presents data to the right recipient.

Your rights

Anyone who asks is entitled to basic information about how a business processes personal information. In this statement, we describe what information we collect and how they are used. If you are registered in one of Norrøna Adventure NOR' systems, you are entitled to access to your personal information. You may also request correction or deletion of inaccurate or incorrect information. Your requirement will be processed free of charge and no later than 30 days. All inquiries regarding access to personal data can be directed to hvitserk@norrona.com.

How to manage cookies in your browser

On allaboutcookies.org/manage-cookies, you can read about how to configure your browser to accept or reject cookies, and get tips for safer use of the internet.

Published: 15.12.2022, Last change: 20.12.2022